HOW IT STARTED

It all started in 2022 driven with my passion in fitness, from wanting to create a brand that represented the lifestyle that not only I strive to live, but also those that I looked up to.  What started as an idea, to learning how to create custom athleisure wear, to wanting to provide it to those that strive to live that same lifestyle, Pursuit Lifestyle was born.

The Pursuit Lifestyle Philosophy

We all strive for something, we're all in pursuit of things that elevate ourselves.  Whether it's through fitness, our careers, personal goals, or life in general.  We are individuals that believe in never settling, and through our actions, continue to strive to reach our fullest potential.  Together, we aim to spread that energy to those around us.  What unites as a community is not just that we're wanting to do all those things, it's that we are WILLING to put in the work to DO all those things.  That's living the Pursuit Lifestyle.

"In order to pursue your highest potential, you must "Be Willing" to go after it."